Does the world need another blog about home search and moving?
There is a lot of writing out there about "real estate innovation" and almost all of it is written by or for REALTORS®. For those of you not in the know, a REALTOR® (always in ALL CAPS) is a member of the National Association of REALTORS® (NAR). The set of REALTORS® is not identical to the set of state-licensed real estate professionals, but let's not get into that. My point is that real estate professionals spend a lot of time talking to real estate professionals about innovation in their industry. This naturally makes their focus internal - on the systems and tools that are used by the industry. There is precious little discussion about innovation aimed at residential real estate consumers - people trying to buy or rent a home.
The relative silence on this topic is surprising given the amount of innovation that is and could be going on. Some examples of companies (other than Relocality) innovating in this space:
Doorsteps - They are trying to untangle the web of steps in the home buying and moving process into a comprehensible path transparent to real estate non-professionals (almost everybody in the world).
Nestio- Bringing a new level of collaboration to the very difficult world of renting in an urban environment.
Moveline - Attacking in detail the problem of getting your stuff from one place to another - itself a microstorm of stress and difficulty.
BlockAvenue - An online guide of neighborhood and block reviews presented in a numeric, map-based way.
That list is by no means exhaustive.
And it's not just the little guys that are bringing it to the innovation table. Trulia, Zillow, and Realtor.com are not sitting still while startups steal all the consumer preference. They complement the impressive things they build with ideas pulled in from the companies that they buy. It's a good time to be in M&A in online real estate.
So - in this blog you can expect to read profiles of companies that we think are doing something new for consumers along the 'moving chain' (the process of finding a new place to live and moving into it), frank discussions of relationships between these companies, speculation about what the future might bring, and the usual updates about what the Relocality team is doing and eating and such. It is our blog after all.
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